Dynamic and entrepreneurial online & marketing professional with international B2B and B2C work experience

• 20+ years experience in marketing & e-commerce with the proven ability to innovate and improve quantitative and qualitative KPIs 
• 10+ years experience as consultant for  customer centricity, marketing, ecommerce, business development, research, strategy, innovation and digital transformation 

• Marketing: off- and online marketing strategy, research, data-driven campaings, brand building, awareness- and performance marketing, social media marketing, traffic generation, customer jouney and conversion optimization, internal communication, HR marketing, PR, content strategy, visual communication, UX/UI, KPI tracking
  
  
• Business development: market and competitor analyses, requirement analyses, qualitative and quantitative market research, customer segmentations, pricing stategy, business case, benchmarking, innovation management
  
  
• Project management: agile or conventional project management methods